On the morning of last Monday, July 27, 2026, representatives of the productive sector and public authorities attended an important meeting at the headquarters of SSA – Sistema Sincopeças, Autopeças e Motopeças, in Fortaleza, aiming to discuss strategies for attracting new investments to Quixeramobim and strengthening the economic development of Sertão Central.

The meeting was attended by the president of SSA, Ranieri Leitão; the president of CDL de Quixeramobim and director of SSA, Lewton Fernandes; the Secretary of Economic Development of Quixeramobim, Afrânio Feitosa; and Willyans Matos, vice president and administrative director of ADR Sertão Central, as well as institutional and governmental director of CDL de Quixeramobim.

During the meeting, the municipality's economic outlook was discussed in light of the investments being consolidated in Sertão Central, especially in Quixeramobim. Among the central topics was the future installation of the Magnésio do Nordeste industry, an undertaking that represents an important milestone for the region's industrialization process.

Based on this new scenario, the participants discussed actions aimed at prospecting companies in the auto parts segment and related sectors, seeking to leverage the favorable environment created by recent investments to attract new industries to the municipality. The strategy is to strengthen the productive chain, expand job creation, foster innovation, and consolidate Quixeramobim as one of the main hubs for industrial and logistical development in the interior of Ceará.

Location|SSA Headquarters – Fortaleza|Sparkles

Focus|Prospecting for auto parts industries|Sparkles

Context|Establishment of Magnésio do Nordeste in Quixeramobim|Sparkles

The meeting also reinforced the importance of joint action among business entities, public administration, and regional development institutions. The integration among these stakeholders is considered fundamental to building an increasingly competitive business environment, capable of attracting investments and driving sustainable growth in the local economy.

“For ADR Sertão Central, initiatives like this demonstrate that regional development depends on ongoing coordination between the public sector and private enterprise, promoting strategic actions that expand opportunities for the region's municipalities.”

The agenda reaffirms the commitment of the participating institutions to building a favorable environment for the installation of new enterprises, strengthening Quixeramobim as a regional reference in economic development, logistics, and investment attraction.