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ADR Sertão Central in Action

Institutional coverage of actions, articulations, and milestones of ADR Sertão Central in the regional development of Sertão Central in Ceará.

September 3, 2026 Institutional ActionAgenda 2033Tourism

From the Sertão to the Mountains: ADR Sertão Central conducts technical mission through Maciço de Baturité and explores the Rota Verde do Café ecosystem

Machine-assisted translation. The original text in Portuguese, including quoted statements, prevails in case of divergence. Read the original in Portuguese

From the Sertão to the Mountains: a practical immersion in development, history, and the appreciation of the interior of Ceará!

We conducted a technical mission through the Maciço de Baturité to experience up close the ecosystem of the Rota Verde do Café — an inspiring case study of how tradition and experiential tourism go hand in hand.

The program:

- Baturité: historical recovery on the tracks of the Museu da Estação Ferroviária

- Pacoti: hospitality and appreciation of local products at the dining table of the centenary Sítio São Luís

- Guaramiranga: bioeconomy and sustainable ecotourism along shade-grown coffee trails

- Mulungu: strategic dialogue on regional governance with ADR and IGR at Chalé São Francisco

- Mulungu: the art of processing and specialty coffees in practice with Sítio São Roque

Project highlights

  • Date

    September 3, 2026

Destination|Maciço de Baturité – CE|Sparkles

Theme|Rota Verde do Café|Sparkles

Focus|Experiential tourism and regional development|Sparkles

Learning from consolidated experiences is the best path to design new opportunities and strengthen the productive and cultural circuits of our region.

“The interior has strength, identity, and a bright future!”

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Machine-assisted translation. Figures come from the same database as the Portuguese version, which prevails in case of discrepancy.

Acronyms and names used on this page
  • ADR Sertão Central (Regional Development Agency of Sertão Central, Ceará)
  • IBGE (Brazilian Institute of Geography and Statistics)
  • IPECE (Ceará Institute for Research and Economic Strategy)
  • CAGED (General Register of Employed and Unemployed — formal CLT jobs only)
  • RAIS (Annual Social Information Report — all formal jobs, including civil servants)
  • PNUD (United Nations Development Programme — UNDP)
  • IDH-M — Municipal Human Development Index (IDHM)
  • Bolsa Família (federal cash-transfer program)
  • BPC (federal continuous cash benefit)
  • ZPE — Export Processing Zone (ZPE)
  • Porto Seco — Dry Port
  • Transnordestina (Transnordestina railway)
  • DER-CE (Ceará State Highway Department)